The Importance of Keywords

When a site is designed we tend to make the site designed around our own personal taste and not thinking about SE's but you really should put yourself in the surfers shoes and use an old design concept which "You should think like the prey" and put yourself in the surfers shoes.

Having your site look nice is one thing but being able to get traffic to your site for looking nice is not going to happen. You need to optimize your site for Search Engines or you are wasting your time.

We all want as much traffic to our site and that starts with good keywords and keyword placement. You can always go to your competitors website and see what keywords they are using to give you some insight on what works well for them which is a starting point for you to pick relevant keywords.

One of the best ways to come up with relevant keywords is using a keyword tool such as Overtures "Keyword Selector Tool" which will give you different variations of keywords that you type in. Try it out.... More on Keywords during our next post.

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