Creating Pages that Search Engines Love

TITLE tags tell a browser what text is to be displayed in the browsers title bar and very important to search engines. All searchbots read the page titles and use that information to determine what the page is about so if you have a keyword between the TITLE tags that your competitors don't have, you have a better chance off getting closer to the top of the search results.

The TITLE is one of the most important SEO components you can have but most sites don't use the TITLE tags wisely and don't place useful keywords in them.

When using the TITLE tag DO NOT use "Welcome to" and then your site name... that is a waste of space and useless. Only use keyword enriched words that describe that page in the TITLE tag.

Give the search engines the best clues about your site content by using keyword phrase in the TITLE tag. Do it like this.

Place the TITLE tag just below the <HEAD> tag.
Place 30 to 50 characters between the <TITLE> and </TITLE> tag and that includes white spaces.
Be sure to use your most important Keyword phrases at the beginning of the TITLE.
Use the Pipe | to separate your keywords i.e. SEO | Optimization Software

Be sure to limit the number of two-letter words as well as common words known as stop words such as the, as, a, you because search engines will ignore them so no since in using them.

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